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pegasus

How To Create a Comprehensive Marketing Plan

According to one recent study, creating a marketing plan means you’re 674% more likely to report success. Developing a detailed, organized marketing plan is essential for your business in today’s environment. Here are a few reasons why you need to create a clear, effective marketing plan: Clear goals: An organized marketing plan helps you define your business goals and objectives. It allows you to identify your target audience, set measurable goals, and

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pegasus

How To Keep Your Customers Away From Your Competition

Creating online content is arguably the most critical way to engage with new customers. 93% of consumers use online searches to find local businesses. A digital presence is incredibly important — if customers can’t find information about you easily, they’re much more likely to go to a competitor.  Writing online content for your business is an essential part of your overall online marketing strategy. There are several reasons why creating online content

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pegasus

Don’t Let Your Customers Forget About You

Do you stay in touch with your customers? Customers want to hear from you — one study found that 49% of consumers said they would like to receive promotional emails from their favorite brands on a weekly basis. Encourage your customers to engage with you, and send emails regularly to make sure your customers don’t forget about you! Email marketing is effective for several reasons. It allows you to target specific groups of

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pegasus

ADA Compliance and Sending Potential Customers To Your Competition

Millions of Americans struggle with vision impairment, hearing loss, limited motor skills, or other disabilities that affect their ability to use the Internet and access websites. If your website isn’t accessible to them, they’ll find one that is. Instead of driving away customers, try our simple, automatic solution to website accessibility. With our AI-driven plugin, your website stays up-to-date with the latest ADA requirements automatically. It monitors your website every

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Gayle Crampton

Protect Yourself From Identity Theft!

Did you know that over 16 million new victims of identity theft are reported to law enforcement every year? According to The Federal Trade Commission, identity theft is the fastest growing crime in America. Those most vulnerable to computer fraud are the very young and the elderly. Individuals under 18 years of age don’t usually check their credit report for anomalies, but some parents have been surprised to find out

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